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  • Marketing Tactics

Traffic and Lead Generation

Helping you drive website traffic that converts to sales. 

Having an incredible product, brand and website is a great first step - now it is time to drive traffic that will make your customers aware, consider and buy.
Building your awareness 
There are so many channels, so which ones are best for you?  We start by identifying your target customer, how they are behaving online, the search terms they use and the channels they consume. This helps us identify the best ways to build awareness - when the time is right. 
Optimising for conversion
Once we understand their need, we make sure your sales channels are fine-tuned to that need and have been optimised to convert. After all, there is no point in investing in paid advertising if the website you send them to isn't primed to convert. We want to make sure the marketing funnel is watertight when it comes to purchasing.  
Building consideration
We also ensure that supporting channels help build on their experience, whether this is social media, content, Google reviews, or directory sites that all need to work together to help your customers rationalise their decision to choose you. This is how we make sure you are in the consideration set. 
Resulting in a scalable, commercially viable marketing program
When these boxes have been ticked, we then start to invest in paid media with a test, learn, measure and optimise approach. Once we have achieved the required cost per acquisition then we can start to scale your advertising program until you have a steady, reliable marketing program that is no longer a cost but a revenue-driving model. 
Cure Collective is here to help 
The team at Cure Collective have some of the most sought-after growth marketers in the country who can help your business scale with an effective marketing program.  
Getting started is so easy

Simply give us a call or email studio@curecollective.com.au, and we can set up a time to have an obligation-free discussion about your goals and how we may be able to assist.